THE INFLUENCE OF SOCIAL MEDIA ON "OBIDIENT-MOVEMENT" IN NIGERIA'S 2023 GENERAL ELECTION
Abstract
ABSTRACT
This research is on the influence of social media on “obidient-movement” in Nigeria’s 2023 general election. The survey research was used in this study to sample the opinion of respondents. This method involved random selection of respondents who were administered questionnaires. The target population of the study comprised selected undergraduate students and staff of Federal Polytechnic Auchi, Edo State, Nigeria. The questionnaires administered were one hundred (100) copies which constitute the sample size. The descriptive and analytical approach was adopted using Chi-square to test and analyze the hypotheses stated. Relevant conceptual, theoretical and empirical literatures were reviewed. The result revealed that social media significantly have positive influence on the “obidient-movement” in the 2023 general election. The findings of the study also revealed that the popularity of the “obidient-movement” during the 2023 general election had significant relationship with their use of social media.
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