POVERTY AND UNDERDEVELOPMENT IN NSUKKA, ENGUGU STATE
Abstract
ABSTRACT
This study was conducted to determined the relevance of market concept
and application in respects of retailer in Uyo Urban and how it could be
used in satisfying consumers want at all time. For logical presentation of
this research study.
The project is written in chapters. Chapter one deals with introduction,
statement of the problem, objective of the study, significance of the study,
research hypothesis, definition of terms, scope and limitation of the study,
and organization of the study.
Chapter two covers a review of literature, the production, financial, sales,
market and customer orientation were discussed, also discussed the
prospect of department in terms of aspiration, unification of above,
postmarketing environmental, limitation, applying and relevance
marketing concept were discussed.
Chapter three undertake the analysis of the data with research design,
sampling technique, data collection where it is necessary computations
are made to quite better understanding of the analysis.
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