THE ROLE OF LOCAL COMMUNITY RADIO STATIONS IN PROMOTING CIVIL ENGAGEMENT, (A CASE OF SUN FM 91.3 IGBERE)
Abstract
This study examined the role of local community radio stations in promoting civic engagement, using SUN FM 91.3 Igbere as a case study. The research was motivated by the increasing need for grassroots participation in governance and development, and the central role radio plays as an accessible medium of communication in rural and semi-urban communities. The study was anchored on the Public Sphere Theory, which highlights the role of the media in creating a space for dialogue and deliberation, and the Participatory Communication Theory, which emphasizes the involvement of citizens in decision-making through interactive platforms. The survey research method was adopted, with 384 copies of a structured questionnaire distributed through hard copies and Google Forms, out of which 254 were duly completed and returned. Data were analyzed using frequency tables, percentages, and the chi-square statistical tool for hypothesis testing. Findings revealed that SUN FM 91.3 significantly contributes to civic engagement by raising awareness on key community issues such as voter education, public health, and youth empowerment. The study further showed that a substantial number of listeners participate in interactive programmes such as call-in shows and SMS polls, thereby strengthening civic involvement. However, challenges such as poor funding, limited coverage, and political interference were identified as major obstacles hindering the station’s effectiveness. The study concludes that community radio stations remain vital platforms for enhancing civic participation at the grassroots level. It recommends improved funding, wider coverage, and reduced external interference to enable SUN FM and similar stations to better fulfill their role in promoting civic engagement.
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