THE IMPACT OF URBANIZATION ON RESIDENTIAL PROPERTY INVESTMENT IN DAMATURU

The study investigated ‘’ The Impact of Urbanization on Residential Property Investment in Damaturu Metropolis. The target of the population for the study will be residential properties and occupiers of the residential properties in Damaturu metropolis, The sample size for this research has been determined by using Krejcies and Morgan (1970) table from the population of the study. The population of the study is 210 by using the table which indicated the sample size of 132. The instruments that have been used for this research work are oral interviews, observations and questionnaires designed specifically for the study. The questions in the questionnaire are based on the key variables highlighted. Oral interview has been used to probe for more information where necessary. The data collected has been analyzed using statistical package for social science (SPSS). The research findings have revealed that changes in household income levels in urban areas affect the demand for residential properties with very significant effect on the demand for residential properties in urban areas which has negative impact. The research also indicates that urbanization affecting the rental yields of residential properties has increase significantly with. And the research recommends that; the investors should prioritize investments in strategic, high-value locations like Don Etiebet Estate or Sabon Fegi Quarters, which offer high returns due to strong demand. For long-term gains, consider land in areas earmarked for future infrastructure and development projects, as these will likely see rapid appreciation. Also, they should Identify undervalued land in newly urbanizing and well-planned areas on the city's periphery where future value appreciation is likely.