HOUSE MANAGEMENT STRATEGIES AND AUDIENCE SATISFACTION AT PINNACLE THEATRE, AKWA IBOM STATE UNIVERSITY
Abstract
The theatre is a major component of the society. This study seeks to examine the impact of effective house management as a means for audience satisfaction; using the pinnacle theatre as a paradigm. The study adapts quantitative research methodology in its data gathering, and analysis. It uses (interview) to gather data. House management strategies and satisfaction at pinnacle theatre, Akwa Ibom State University; the study unravels that theatre house faces some challenges that affect audience engineering and satisfaction. It is evident that management is a crucial aspect of our daily lives and thus every human gathering or organisation depends greatly on the managerial abilities
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