INFORMATION OVERLOAD AND ORGANIZATIONAL EFFECTIVENESS IN MTN NIGERIA, UYO
Abstract
This study examines the relationship between Information Overload and Organizational Effectiveness in MTN Nigeria, Uyo, AkwaIbom State. The specific objectives were to assess the relationship between information overload of inadequate channels of distribution, improper methodology of information analysis, or huge information content; and organizational effectiveness in MTN Nigeria Uyo. The study adopted a descriptive research design to describe the characteristics and behaviours of the selected target population. The target population of this study was 55.The research data was collected using a structured survey as the research instrument of this study. To assess the internal consistency of the research data reliability and validity tests were conducted via SPSS (Statistical Package for Social Sciences, version 21). The data was analyzed using descriptive statistic such as percentages in analyzing research questions and Pearson Product Moment Correlation (PPMC) analysis were used to test the extent of the relationship between information overload and organizational effectiveness in MTNNigeria, Uyo. Findings shows that all information overload measures of the study which are; inadequate channels of distribution, improper methodology of information analysis, and huge information content’, have a positive and significant relationship on organizational effectiveness in MTNNigeria, Uyo. It was concluded that information overload content has a significant positive influence on organization effectiveness in MTN Nigeria Uyo. Base on the findings from this study,it was recommended that Management should pay attention to individual’s cognitive capacities under work pressure and provide adequate support,the organization should create a coping strategy system that checks the level of degree of stress experienced or related and Management should promote effective training about information processing and analysis in the use of e-mail, voice-mail, management meetings and the distribution of documents
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