EFFECT OF FINANCIAL ACCOUNTING INFORMATION ON MANAGEMENT DECISION MAKING: A STUDY OF ZENITH BANK PLC, OGOJA BRANCH

The main objective of this study was to examine the effect of financial accounting information on management decision making: a study of Zenith bank Plc, Ogoja branch. The specific objectives were to examine the relationship between financial accounting information comparability and management decision making in Zenith bank Plc, Ogoja, to determine the effect of Financial accounting information relevance on management decision making in Zenith bank Plc, Ogoja and to investigate the impact of financial accounting information timeliness on management decision making in Zenith bank Plc, Ogoja. The research design adopted in this study was descriptive design. The primary data was obtained from well-structured questionnaire administered to staff of the sampled bank. To arrive at the sample size of this study, the Taro Yamane formula was employed. The researcher adopted the Simple Random sampling method in selecting respondents from the target population which comprised management and non-management staff of Zenith bank plc, Ogoja. To investigate the relationship between the dependent and independent variables, the Pearson Product moment correlation (correlation coefficient) was used. The study revealed that there is a significant relationship between financial accounting information comparability and management decision making in Zenith bank Plc, Ogoja. The study found out that there is a significant effect of financial accounting information relevance on management decision making in Zenith bank Plc, Ogoja. This study also found out that there is a significant impact of financial accounting information timeliness on management decision making in Zenith bank Plc, Ogoja. The study recommended that the financial accounting records of the organization should be properly audited to ensure compliance with regulatory standards.