FAKE NEWS AND PUBLIC PERCEPTION OF ONLINE NEWS: A STUDY OF RESIDENTS OF CALABAR METROPOLIS

Student: Emmanuel Bernard Asor
Supervisor: Dr James Effiom
HOD: Dr John Ukam
Department of Mass Communication
Communication and Media Studies
University of Cross River State, Calabar

Abstract

This research examined Fake News and Public Perception of Online News: A Study of Residents of Calabar Metropolis. The main objectives of this study were to find out the rate at which fake news is spread through the internet among residents of Calabar Metropolis and to examine how fake news has influenced public perception of online news source among residents of Calabar Metropolis. The study adopted the Gatekeeping theory as its theoretical framework. The study adopted the survey method, multistage sampling technique and questionnaire was used to generate data from the respondents. A total of three hundred (300) copies of the questionnaire were administered to the respondents and 294 copies were retrieved from the respondents. Findings from the study revealed that fake news has influenced respondents’ perception of online news source as they rarely trust news on the internet, they scrutinize online news sources before believing such news as true and they read beyond the headlines to ascertain the authenticity of the source. Further findings revealed that the factors that determine credible online news source are fairness and accuracy, truth and objectivity and trust and transparency. The study recommended that internet users in Calabar Metropolis and other environments should thoroughly scrutinize online news sources before believing such news as true and they should read beyond the headlines to ascertain the authenticity of the source.

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