EVALUATING THE PORTRAYAL OF WOMEN THROUGH PHOTOGRAPHY ON SOCIAL MEDIA IN JOS PLATEAU STATE OF NIGERIA

Student: Ritkinen Goar Andrew
Supervisor: Mr Mahan Mann Josiah
HOD: Dr Adeyanju Apejoye
Department of Mass Communication
Social sciences
Plateau State University, Bokkos, Plateau State

Abstract

Abstract This study evaluates the visual portrayal of women through photography on social media platforms within the specific socio-cultural context of Jos, Plateau State, Nigeria. In an era dominated by digital self-representation, photography serves as a powerful medium for constructing identity, yet it often fluctuates between empowerment and the reinforcement of traditional stereotypes. Using a mixed-methods approach, the research combines a semiotic analysis of Instagram and Facebook imagery with survey data from female social media users and professional photographers based in Jos. The study examines how factors unique to the region—such as the intersection of ethnic diversity, religious modesty, and contemporary "influencer" culture—shape the photographic narratives of women.

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