THE IMPACT OF SOCIAL MEDIA ON STUDENTS’ ACADEMIC PERFORMANCE

Student: Ukasha Muhammad
Supervisor: Dr Haruna D Hamza
HOD: Dr Abubakar Bala
Department of Business Administration
Arts and Social Sciences
Gombe State University, Tudun Wada, Gombe, Gombe State

Abstract

This study investigates the impact of social media on students’ academic performance. It explores how excessive use affects concentration, time management, and academic results, while also highlighting its benefits for learning and communication.

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