ROLE OF RADIO IN DEMOTION OF INDECENT DRESSING: A STUDY OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY (IMT) ENUGU

Student: Chidera Princess Mortanya.
Supervisor: Mr Chidubem Evaristus Onyebuchi
HOD: Dr Robert Madu
Department of Mass Communication
Communication and Media Studies
Institute of Management and Technology, Enugu, Enugu State

Abstract

This study centred on “Role of Radio on Demotion of Indecent Dressing: A Study of Institute of Management and Technology (IMT) Enugu”. Specific objectives of the study include to determine if radio programmes address the issues of indecent dressing in higher institutions; to ascertain if there are problems associated with indecent dressings and to examine the extent to which radio programmes demote indecent among students of IMT, Enugu. Media dependency theory backed up this study. Survey research method was adopted for the study. A sample of 395 respondents were drawn from a population of 300,000 using the Taro Yamane formular. The measuring instrument for the study was questionnaire which was structured close-ended questions. Copies were made and administered to elicit data from the respondents. The research questions were analyzed using simple percentage table while the research hypotheses were tested using chisquare statistical table. Based on the hypotheses tested, it was found that radio programmes address the issues of indecent dressing in higher institutions; there are problems associated with indecent dressings and radio programmes demote indecent among students of IMT, Enugu to a very great extent. Based on the findings of the study, the researcher recommended that all forms of media should be employed to address and fight menace of indecent dressing in higher institutions; those problems associated with indecent dressing should be pointed out made known to students of higher institutions and other members of the society through social media and faith-based organisations where the youths can easily be found and parents and teachers should start early to educate children on the need to dress decently.

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