ASSESSMENT OF STUDENTS PERFORMANCE IN MULTIMEDIA AS A COURSE STUDY IN MASS COMMUNICATION AMONG HND STUDENTS OF MASS COMMUNICATION FEDERAL POLYTECHNIC NASARAWA

This research work is on “assessment of students performance in multimedia as a course study in mass communication among HND students of Mass Communication Federal Polytechnic Nasarawa”. The objectives of the study are to find out the effectiveness of multimedia in the study of mass communication, to examine the use of multimedia for teaching and learning in mass communication department, to ascertain the interest of the students to multimedia content in teaching and learning, to determine if using multimedia will have any positive influence on students and to determine the students level of performance in the multimedia courses. The research method that was adopted for this study is the survey method. The population of this study was 3000. A sample of 200 respondents was drawn from the population. The data collection instrument used in collecting data was questionnaire. The findings revealed that the study revealed that extent multimedia is used for teaching and learning in mass communication is highly, 37% said is high and 11% said is poor respectively, it shows that 50% students level of performance in the multimedia courses high extent 33% indicates that students level of performance in the multimedia courses is low extent. The study was concluded that multimedia technique is a much better instruction way than traditional ways. Additionally, students’ interest, motivation and participation increased according to the researcher and experimental group’s teacher observations. In control group, on the other hand, traditional instruction had no effect on the academic achievement of the students. The study recommended that the course multimedia as a course study in mass communication should be studied among the students of Mass Communication department in all level of the discipline, the NBTE should pass a bill for multimedia course to be studied compulsory across the tertiary institution among the Mass Communication students and lecturers/management should run assessment in order to know the students’ academic performance in multimedia course.