IMPACT OF BUSINESS ENVIRONMENT ON THE PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES (SMES) IN IDAH KOGI STATE.
Abstract
This study was carried out to investigate influence of business environment on the performance of SMEs in Idah kogi State . The study adopted a descriptive research design method. The research study population was 1600 owners of SME in Idah kogi state. A simple random sampling technique was used to sample 320 respondents for this study. Questionnaire was the instrument used for data collection. Out of 320 questionnaire distributed to the respondents all were retrieved and analysis was based on all the retrieved questionnaires. Frequency tables was used for analysis and multiple regression was conducted with the aid of Strata version 13 software, Statistical analysis.. Findings revealed a relationship which showed a strong positive correlation of economic environment, socio-cultural environment and technological environment on organizational performance, The research concludes that understanding and adapting to the economic conditions can enhance SME profitability. Recognizing the role of socio-cultural factors can improve market share by aligning business practices with local cultural norms. Additionally, leveraging technological advancements can lead to higher customer satisfaction and competitive advantage. The study therefore recommends that SME managers in Idah should pay close attention to these environmental factors, integrating them into their strategic planning to foster growth and improved performance
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