SOCIAL MEDIA AND THE N ENDSARS PROTEST IN NIGERIA: THE PERCEPTION OF SOCIAL MEDIA USERS IN CALABAR

ABSTRACT This study seeks to examine the perception of social media users on the use of social media in escalating and de-escalating the NEndsars protest in Nigeria, using survey design was deemed appropriate for this study. The instrument use in the collection of data was the close ended or fully structured questionnaire. Total sample of one hundred respondent randomly selected from the four different levels that make-up the department of Mass Communication, Faculty of Communication Technology, University of Cross River State, Calabar. The selection was done using the random sampling technique. One hundred copies of questionnaire were printed and shared among student and were retrieved. The analysis and interpretation of the data in the research revealed that the social media can be used for multiple purpose in the contemporary society and that the escalation and de-escalation of the NEndsars protest were made possible through the social media.