EFFECTIVENESS OF HEALTH EDUCATION CAMPAIGNS ON HANDWASHING PRACTICES AMONG THE RESIDENTS OF ABEOKUTA SOUTH LOCAL GOVERNMENT, OGUN STATE

Hand hygiene is a key preventive measure against infectious diseases, yet compliance remains inconsistent despite widespread awareness campaigns. This study aimed to investigate the impact of handwashing campaigns on the hygiene behaviours of residents in Abeokuta South Local Government Area, Ogun State, Nigeria. A cross-sectional design was employed, using structured questionnaires administered to 200 respondents selected across key urban wards. Data were analysed using descriptive statistics and chi-square tests to assess relationships between demographic factors, campaign awareness, and reported hand hygiene practices. The results indicated high awareness levels (84%) and reported behavioural improvements, with 58% consistently using soap and 84% maintaining handwashing stations at home. Younger respondents and females demonstrated better hygiene practices, while lower educational attainment was associated with poorer compliance. Only 58% knew the correct handwashing steps, and there was a split in understanding optimal handwashing duration. Social media and health workers were the most reported sources of campaign information, while forgetfulness, lack of facilities, and time constraints were identified as key barriers. Statistically significant associations (p < 0.001) were found between campaign awareness and frequency, consistency, and quality of handwashing. The study concludes that the campaign positively influenced behaviour, though gaps remain. It recommends regular practical demonstrations, demographic-specific messaging, improved access to facilities, and sustained campaign engagement to reinforce behaviour change.