EFFECT OF CONFLICT ON ORGANISATIONAL PERFORMANCE (A CASE STUDY OF ADAMU TAFAWA BALEWA COLLEGE OF EDUCATION BAUCHI)

The study aimed at evaluating effect of conflict on organisational performance (A case study of Adamu Tafawa Balewa College of Education Bauchi). The specific objectives were to determine the impact of industrial conflict on organizational performance, impact of industrial conflict on job moral and also, establish the relationship between advertisement and consumer acceptability. The population of the study was made up of 415 academic staff of Adamu Tafawa Balewa College of Education, Bauchi, while the sample size was 201. Data was collected using questionnaire. The findings showed that Conflicts in work teams gets in the way of collaborative communication. The findings also showed that Conflicts sterns stress that can distract each worker from carrying out his role optimally. Also from the findings majority of the respondents agreed that Industrials conflicts are time-consuming and slows productivity. Furthermore, employees with high morale are likely to work harder when they feel they are being bullied. The study recommended that Management should adopt collective bargaining with the labour union in order to reduce or eliminate strike within the industry, In order to avoid conflict within the organization, there should be free flow of communication, because if there is free flow of communication, managers and workers will be able to dialogue or talk things out that might lead to conflict, To promote harmonious labour management relationship, collective bargaining should be a major tools for conflict resolution strategies also, Employee dissatisfaction can be eliminated through work incentive, recognition and other forms of benefit.